A Catalyst for Innovation in Business: Artificial Intelligence in E-Commerce Digital Transformation Strategies. ITEGAM-JETIA, [S. l.], v. 12, n. 59, p. 376–383, 2026. DOI: 10.5935/jetia.v12i59.3454. Disponível em: https://itegam-jetia.org/journal/index.php/jetia/article/view/3454. Acesso em: 22 oct. 2026.